Green Monday is Coming!

It’s the first weeks of October, which means we can still be comfortable knowing that we won’t walk into a store and hear smooth-jazz Christmas carols… at least not for another little while.  For marketers, however, in October ’tis the season to prepare for the e-commerce blitz — if in fact we are to be jolly.

We’ve come across some interesting data from Google and comScore which maps nationwide e-commerce sales across a daily calendar.  The focal point of Google’s holiday campaign countdown is Green Monday: “the last day for customers to order gifts online without having to pay for expedited shipping.”

Download “E-commerce & Holiday Shopping in 2009” in PDF format.

About Paul Burani

Paul Burani - Partner, Web Liquid Group. Connect with me on Google+

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